HCK Capital Group (HCK) is set to enjoy a host of benefits from a streamlining exercise involving the transfer of its education components to SEG International Berhad (SEGi). This entails the transfer of Imperial International School (Ipoh), Peninsula Private School and Peninsula International School Australia (Malaysia Campus) to SEGi, allowing the higher education behemoth to expand its footprint in the education industry by catering to pre-schoolers all the way to post-graduate studies.
As the economy recovers from its post-pandemic hangover, there will be an expected rise in demand for private education. “There will be returning expatriates to fuel demand for international schools,” explains Dato’ Joseph Hii, HCK Group Executive Director for Growth and Alliances. “The tightening of rules regarding international schools in China will also lead to greater influx of students to Malaysia as Chinese nationals look for affordable options abroad for their children.”
The schools are expected to experience exponential growth by tapping into SEGi’s vast resources and experience. This expected growth in student numbers will also positively impact HCK’s education cities. The transfer will allow the schools offering the Cambridge ICGSE (Imperial) and the Victorian Syllabus (Peninsula International School Australia (Malaysia Campus) ) to capitalise on SEGi’s extensive network of recruiting agents abroad. The expected boost in student numbers will fuel demand for quality rented accommodation at the relevant education cities. The growth in footfall will make the retail and commercial options even more attractive.
From HCK’s perspective, this acquisition by SEGi of its education components will allow it to focus on its core businesses of property development, with a slew of exciting new projects awaiting 2023 launches.
“The New Year promises to be an exciting time for HCK as we look to capitalise on rising investor confidence in the property market,” says Hii. “Property buyers are looking for sound investments from developers who have a reputation for delivering quality products. HCK is in a good position to take advantage of such consumer sentiment.”
By placing the schools under the SEGi umbrella strengthens both the collective and individual brands, as the schools are viewed as stable entities within a now much expanded education specialist. “This will make marketing the projects easier as investor confidence will be greatly enhanced with the presence of stable and recognisable education components anchoring our education cities,” explains Hii.
“From our market research, access to quality education was identified as a key motivator for purchases,” Hii states. “With the schools expected to have a much higher profile under SEGi, the decision to buy a residential unit within one of our education cities become significantly more attractive, especially if the development is to feature primary, secondary and tertiary options at its doorstep.”
Both HCK and SEGi are helmed by Tan Sri Clement Hii. For more information on HCK products and services, please go to: https://hckgroup.my/